• RecordNumber
    1525
  • LC Class
    HF
  • LC Number
    5415.13
  • LC CutterNumber
    .L335
  • LC Date
    2011
  • Corp. Body
    Lancaster, Geoffrey,1938-
  • Title

    Essentials of marketing management

  • Author Statement

    Geoff Lancaster and Lester Massingham

  • Publication
    Routledge
  • Publication Year
    2011
  • Collation
    xxv,524p.:fig,tab.
  • Subject

    Marketing

  • ADDED ENTRIES
    Massingham, Lester
  • وارد كنندة اطلاعات
    cataloging group
  • تاريخ ورود اطلاعات
    1390/04/15
  • Index
    Includes bibliographical references and index
    • Link To Document
    https://lib.istt.ir/dl/search/default.aspx?Term=1525&Field=0&DTC=101